No-Code MVP
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1. Introduction

Welcome to No-Code MVP!
Why this course?
Assignment: Why are you here?
Getting (into) the right mindset
Lean Startup 101 (what is it really?)
Add-on: Running Lean in a Corporate Environment
What is a Minimum Viable Product (MVP)?
The MVP Experiment Canvas
Introduction takeaways
Reading list
2. Your big idea

Assignment: Mapping your "Big Idea"
Big idea example: "Homeworth Direct"
3. Understanding your customers and their problems

Interviewing your potential customers
Analyzing your interviews
Assignment: Choosing the customer segment for your MVP
Quiz: are these Good or Bad customer interview questions?
Reading list
4. Turning your idea into a value proposition

How to write a Value Proposition
Assignment: Your MVP's Value Proposition
Reading list
5. Setting up your MVP Experiment - Part 1

Choosing your distribution channel(s)
Engaging your customer segment
What are your riskiest assumptions?
Choosing your Experiment Format
Reading list
6. The tools to build an MVP without code

Intro: the tools for this course
Build a website with Carrd
Build a "database" with Google Sheets, Docs & Google drive
Build an "embeddable database" with Airtable
Send "notification" and newsletters emails with Gmail & Revue
Manage tasks with Trello
Build and automate workflows with Zapier
Receive payments with Stripe
Get insights with Google Analytics
Design resources
Other No-Code tools to explore
7. Setting up your MVP Experiment - Part 2

Your MVP's scenario and workflow
Which metrics are you going to measure?
When is your experiment a success?
8. Step-by-step building guides

Intro: the building guides
Building a No-Code MVP to capture leads
Building a No-Code MVP for a "Marketplace"
Building a No-Code MVP for an "On-Demand Service"
Building a No-Code MVP to (pre-)sell digital products
Building a No-Code MVP for a "Productized Service"
Building a No-Code MVP for a "Service business"
9. Launching & Learning from your MVP experiment

Before the launch
Turning Results into Learnings & Insights
Next steps: Pivot, Pursue or Stop?
This is not the end!
Share your idea / MVP / product to receive feedback!
Reading list
Review

What do you think of the course?
Extras

MVP review and interview with Brad Jasper of Catchnotes.app
The ultimate No-Code MVP Reading List
A simple framework to name your next product
Course Documents & Worksheets

1. Business Model Canvas
2. MVP Experiment Canvas
3. Customer Interview Topic Map - Worksheet
4. Customer Interviews Analysis Document - Worksheet
5. Value Proposition Canvas
6. Value Proposition Description - worksheet
7. Channels Ranking Tool - worksheet
8. Riskiest Assumptions Ranking Tool - worksheet
9. No-Code MVP Experiment Timeline
10. Validation Canvas

When is your experiment a success?

We've arrived at step 9 of the MVP Experiment Canvas! We know what type of experiment we're going to run and which metrics we want to measure when it's live. The last step before we launch our MVP is to define when our experiment will be successful.

Assignment: Define your MVP Experiment's success criteria, when will it be a success?

When you've done this we'll continue with the next chapter where I will take you through the setup, process and tools to build 6 real life, and working, "No-Code MVP's".

This is how I define a successful outcome for Homeworth Direct's MVP:

“I will run the experiment with at least 250 visitors to Homeworth Direct's website and define it a success when 10 visitors become a customer by paying for a home valuation report. This represents a conversion rate of 4%.”

This is my filled-in MVP Experiment canvas (step 1-9) for Homeworth Direct: